Federal Court Finds Google Violated Antitrust Law in Adtech, Potentially...
The tech giant may be forced to divest some of its adtech.
View ArticleTuesday, April 15 Evening Cable News Ratings: A Closer Race at 9 PM
The Rachel Maddow Show is making slow, meaningful gains vs. Hannity.
View ArticleTariffs Impact Hyundai and Nissan’s Ad Plans, But It’s Business...
On March 26, President Donald Trump announced a 25% tariff on imported automobiles and specific automobile parts. Now, with a potential reprieve in sight, brands including Hyundai and Nissan have […]
View ArticleThe Ad Council Appoints 17 New Members to Its Board of Directors
Carla Hassan, chief marketing officer at JPMorgan Chase, has been elevated to vice chair of the nonprofit’s board.
View ArticleNetflix Ditches Reporting on Subscribers
Netflix also rolled out its in-house adtech platform for the US.
View ArticleStreaming Ratings, Week of March 17: Netflix’s Adolescence Jumps to No. 1
Netflix took the top spots in the chart, with original drama series The Residence at No. 2.
View ArticleHallmark Embraces Reality Programming, Immersive Experiences for Upfront
Hallmark looks to present all its offerings under a unified brand
View ArticleWhy Hacks’ Season 4 Marketing Campaign Is So (Jean) Smart
HBO and Warner Bros. Discovery are supporting Hacks with activations, partnerships, and plenty of Jean Smart
View ArticleWhy Coachella’s OOH Campaigns Have Such Lasting Appeal
A cryptic ad with the right context can spark conversation faster than a paragraph of copy ever could.
View Article‘Complete AdX-Ad Manager Separation:’ Here’s What Ad...
Adtech industry leaders want to see Google spin off parts of its adtech business or allow for greater integrations across the ecosystem.
View ArticleWill Ferrell Belts Another Fleetwood Mac Tune in New PayPal Ad
The comedian's musical number highlights multiple payment options.
View ArticleSkittles Asks Gen Z to ‘Legally Acknowledge the Rainbow’ for New...
After freeze-dried candy went viral on TikTok in 2024, the Mars brand created its own version called Skittles Pop’d, a complete 180 from its regular chewy Skittles.
View ArticleCBS Los Angeles Names Rudabeh Shahbazi Evening Co-Anchor
Shahbazi joins Pat Harvey for the 5, 9 and 11:00 p.m. newscasts.
View ArticleDOJ Accuses Google of Using Search Monopoly Tactics To Push AI Product Gemini
DOJ says Google's Gemini deal with Samsung is "monopolist playbook at work.”
View ArticleWhat Will a Diminished Google Presence Mean for the Advertising Ecosystem?
If Google hoped that the second Trump administration would offer a reprieve, it must now be feeling pretty disappointed.
View ArticleRevry Names Sydney Walz as New Head of Marketing
Revry's new head of marketing will spearhead strategies to broaden the streaming network's reach and engagement.
View ArticleNFL, PepsiCo, Accenture Leaders Among 2025 Marketing Hall of Fame Inductees
The American Marketing Association New York will honor seven influential leaders from across industries—including the NFL, e.l.f. Beauty, Accenture, and DDB—in its 2025 Marketing Hall of Fame.
View Article3 Ways Meta Is Going After Retail Media Budgets
The tech giant is racing against other social platforms, DSPs, and CTV players.
View ArticleWhite House Easter Egg Roll Presented With Corporate Sponsorship
Big tech firms were among the numerous companies sponsoring activities on the White House grounds.
View ArticleSan Antonio Station KSAT Makes Weekend Anchor Moves
Barajas has worked as a reporter for the San Antonio ABC affiliate for the past four years.
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