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Disney Upfront Delivers Mickey Mouse, Jimmy Kimmel, and a Wide World of Live...

Mickey Mouse didn't stick around for Jimmy Kimmel's R-rated monologue in Disney's upfront.

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When AI Fakes a Brand: Domain Spoofing Is a Crisis of Trust

This issue can no longer be viewed as the sole responsibility of IT departments.

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Video Ads on Gas Pumps Led to 12% More Applebee’s Visits, Study Shows

GSTV worked with IPG Magna to measure the impact of its video-on-the-go ads.

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Netflix Reveals New Adtech, Recruits Emily in Paris to Pitch Advertisers at...

Netflix announces new adtech, Wednesday partnerships, and more at upfront.

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From Mending Fences to Leading Through Crisis, Marla Kaplowitz Reflects on...

When Marla Kaplowitz first took the helm of the American Association of Advertising Agencies (4As) in 2017, she had a clear expectation: three to five years of leadership, then a […]

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Liz Bishop to Retire From Albany Station After More than 50 Years

Bishop started working at the CBS affiliate in 1973

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YouTube Extends Partnership With NFL, Expands Shoppable CTV at Brandcast

YouTube expands shoppable and NFL partnerships at upfront.

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Saturday, May 10 Evening Cable News Ratings: Life, Liberty & Levin and...

Life, Liberty & Levin finished first in total viewers, while The Big Weekend Show claimed the demo.

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Sunday, May 11 Evening Cable News Ratings: Eva Longoria Leads the CNN Demo

Eva Longoria: Searching for Spain is a hit with CNN's Adults 25-54 crowd.

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Monday, May 12 Evening Cable News Ratings: The Five Crosses 4 Million Viewers

Hannity and Maddow were separated by a little over 500,000 total viewers at 9 p.m.

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Keith McGilvery Leaving WTIC in Hartford

He joined the station in 2017.

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Humanize Your Brand to Build Bridges Across Deep Divides

Make people feel like they can actually do something about a problem.

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Re/max Launches Its Ad Business to Pitch Advertisers Data About Movers

The new media network gives advertisers access to property buyers, sellers, and perusers.

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Chase’s Ad Business Drove $12B in Customer Spend Last Year

The bank has increased its offers by 31% year-over-year.

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EXCLUSIVE: DoubleVerify Sues Adalytics, Alleging Defamation

Ad verification firm DoubleVerify is suing Adalytics, alleging that the research and analytics firm defamed the adtech company in its recent report about fraudulent traffic in digital advertising. 

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Tuesday, May 13 Evening Cable News Ratings: The Briefing with Jen Psaki...

The Briefing finished under the million-viewer mark.

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Fox Ad Boss Jeff Collins Sells a Super Bowl-Like Event to Every Crowd

At upfront, Fox ad boss sells a Super Bowl-like event to every crowd with big, elusive audiences.

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3 Takeaways From Kantar’s 2025 Brand Summit

At market research firm Kantar's Brand Summit event on May 15, the parent companies of those storied brands, including Mars Wrigley, Diageo, Inspire Brands, and Newell Brands, revealed their strategies...

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Forrest Tucker Leaving WTVQ in Lexington After Two Years

Tucker joined WTVQ in June of 2023 as the station’s weekend sports anchor and reporter

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Eli Lilly’s Big Task: Become a Loved and Trusted Pharma Brand

A new film from Eli Lilly sounds like a recruitment ad, but it doubles as a brand manifesto to showcase the pharmaceutical company’s values.

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