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Andretti and Marcus Ericsson Drive Allegra Into Indianapolis 500

Andretti and Marcus Ericsson drive Allegra into Indianapolis 500 as the 2022 winner and his team join the allergy brand for an interactive campaign.

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Dozens of Premium Publishers Join Adelaide’s New ‘AU Ecosystem’

The attention metric vendor Adelaide unveiled a new marketplace, called the AU Ecosystem, with more than 40 sell-side participants.

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Texas-Based Indie Shop Bakery Wins Sendero Provisions Account

The western wear company selected the agency for creative, media, and content.

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Revolving Door Roundup: MSNBC Continues to Staff Up Ahead of Versant Launch

MSBNC adds to its growing executive ranks.

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EXCLUSIVE: Sophia Zhang to Leave GALE After Less Than Three Months as North...

Sophie Zhang will depart GALE on May 30 after more than a decade at the agency to take on a brand-side role.

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Ticker: NBC News Releases 1st Nightly News Promo Featuring Tom Llamas

Tom Llamas takes over NBC News' flagship evening newscast on June 2.

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Matt Standridge Named Morning Meteorologist at WTHR in Indiana

He replaces longtime meteorologist Chuck Lofton

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TelevisaUnivision and Disney Score New Distribution Partnership

TelevisaUnivision's U.S. Networks will come to Hulu + Live TV beginning June 3.

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WTNH Weekend Morning Anchor Sarah Cody Leaving Local TV

Cody has worked at the Hartford, Connecticut ABC affiliate since 2017.

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Here’s How News Networks Will Cover the 5th Anniversary of George Floyd’s Death

News networks are heading to Minneapolis to mark the tragic occasion.

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EXCLUSIVE: IPG Mediabrands Lays Off Dozens as Analytics Roles Move Offshore

IPG Mediabrands reporredly laid off 35–40 analysts this week without warning, as it offshores junior roles and asks departing staff to train their replacements.

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Fox Television Stations One Hour Special Examines the Five Years After George...

The special will air on Sunday, May 25 across all Fox Television Station primary streams

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How the Lilo & Stitch Marketing Team Avoided an Ugly Sonic Glitch

Disney's marketing had live-action Stitch cause real world mayhem at the Super Bowl and in movie theaters.

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Fox and IndyCar Put Faces to Indianapolis 500 With Help From Macy’s and...

Fox and IndyCar put faces to Indianapolis 500 with Macy's, Letterman, and a sprawling campaign.

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Not All AI Is for Profit. Meet Google’s Civic Tech Experiment.

The think tank develops research and tech tools to support free expression, digital safety, and access to information for all.

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Cannes Lions Introduces Safe Zones Staffed by Trained Professionals

Their introduction follows several women speaking out about their experiences of sexual harassment and assault at the 2024 event.

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NBA Playoffs Take It to the House for Global Fan Fests

NBA posts up in Mexico City, Mumbai, Calgary, and São Paulo as it scores a growing international following.

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As Agencies Move Behind the Scenes in Cannes, Sport Beach Continues to Flex 

As economic pressures push many holding companies to scale back at Cannes Lions, Stagwell is doubling down on its high-profile Sport Beach activation.

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Overdrive Fights Stigma to Make Partying Safer

Overdrive, the latest venture from the team behind Starface, has faced an uphill journey since launching its drug testing kits.

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Here’s How Capri-Sun Made a Lilo & Stitch Cameo

Capri-Sun is a Lilo & Stitch in-movie integration, but not a promotional partner.

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