Having a Mercedes Gives This Guy the Power to Summon Ludacris in Its Super...
When you have a new Mercedes-Benz A-Class, it gives you all sorts of powers. Want to rip up a parking ticket that isn't even yours? Done. Ask an ATM machine to make it rain? Done. At least, that's the...
View ArticlePinterest: Here’s How to Change the About You Section on Your Profile
Did you know that Pinterest allows each user to share a bit about themselves in their profile's "About you" section? Our guide will show you how to update that section from within the Pinterest mobile...
View ArticleMicrosoft Celebrates Disabled Young Gamers in Touching Super Bowl Spot
Amid a group of Super Bowl LIII ads that have so far leaned heavily on jokes and empowerment messages, Microsoft is going straight for the heart with its Big Game spot. The tech giant's ad expands on a...
View ArticleWhy We Need Brands to Lead the Charge Toward a More Inclusive Super Bowl
As the biggest day in advertising approaches, the starting lineup will include ads that feature powerful, inspiring women. This is a welcomed and important change from Super Bowl's past when women were...
View ArticleFacebook Says It Removed Hundreds of Fake Accounts Originating in Iran
Facebook's cybersecurity team today said it identified and removed hundreds of accounts associated with fake accounts originating in Iran. The company revealed it removed 783 pages, groups, accounts...
View ArticleFacebook Is Banning Foreign Electoral Ads in Thailand Prior to Its March 24...
Thailand will hold its general election Sunday, March 24, and Facebook outlined the steps it is taking to prevent its platform from being used to sway the vote. Global politics and governmental...
View ArticleUnmetric: The Golden Knights and Maple Leafs Had Strong Social Showings in...
The Vegas Golden Knights dominated Facebook and Twitter among National Hockey League teams in January, while Instagram was the domain of the Toronto Maple Leafs, according to social marketing firm...
View ArticleSurvey Data Proves Just How Foolishly the Super Bowl Makes Us Behave
The funny thing about traditions is that, the longer they endure, the harder it is to see just how strange some of them really are. There's probably no better example of this maxim than the Super Bowl,...
View ArticleAudi’s Super Bowl Ad Will Bring Your Dreams Crashing Back Down to Earth,...
Prepare for the unexpected in Audi's 2019 Super Bowl spot. The 60-second spot (Audi's 10th ad in the Super Bowl) is slated to run during the second quarter of the game. Venables Bell & Partners is...
View ArticleThis Supermarket Created Brilliant, Low-Budget Pre-roll Ads to Run Before...
The Super Bowl can often feel like a game only the big brands can play in, with regional spots typically being clunky, amateurish and a good reason to visit the restroom. But California supermarket...
View ArticleNo, Some Random Guy Didn’t Buy a Full-Page WSJ Ad Just to Complain About...
Nick Vitale of Milltown, New Jersey, has a few problems. He doesn't like airline baggage fees, cable pricing or how ridesharing services handle tips. Also, he doesn't exist, which is probably a minor...
View ArticleFCA’s Big Super Bowl Blitz Was Just a Giant Tease, Carmaker Will Sit Out the...
Fiat Chrysler Automobiles, the auto company behind Jeep, Ram and Dodge, won't run ads during the Super Bowl broadcast after all, the company said Friday. Instead, the brands, which this week released...
View ArticleVice Media to Lay Off 10 Percent of Workforce
Vice Media is reorganizing and eliminating what will amount to about 250 jobs. The staffing changes, which will include laying off about 10 percent of its workforce, will impact each department at...
View ArticleWith So Many Break-Out Super Bowl Ads, Pepsi Has Some Valuable Lessons to Impart
There truly is nothing quite like the Super Bowl. It's an anomaly in today's fragmented media landscape, as nothing else can bring together over 115 million viewers into a single live TV moment where...
View ArticleHow a 46-Person Agency Managed to Create 3 of the Year’s Biggest Super Bowl Ads
For most ad agency staffers, getting to work on a national Super Bowl ad is a career highlight few ever get to enjoy. Work on two or three of them, and you're considered a creative veteran with one...
View ArticleSuper Bowl Stardom Requires an Endless Well of Creativity and an...
The Super Bowl is one of advertising's favorite holidays. And with all the teaser videos and images floating around and every other brand saying they will or won't be participating in this year's Big...
View ArticleWhat Marketers Can Learn From Five-Time Super Bowl Winners the New England...
In a league designed to create a level playing field at the start of every new season, the New England Patriots have been to nine Super Bowls in 18 years, winning five. It's nothing short of...
View ArticleNetflix Just Updated the Logo Animation That Runs Before All Original...
Netflix is changing up what viewers see before the opening of its original shows. Ahead of awards season, the streaming video service is adding an enhanced animated logo for every original show it...
View ArticleMint Mobile’s First Super Bowl Spot Shows People Drinking ‘Chunky-Style Milk’...
Mint Mobile, the three-year-old wireless company, will air its first Super Bowl ad on Sunday. The idea for the 30-second spot, which will air after a coach's challenge, came from an in-house creative...
View ArticleSnap Is Ready to Choose a Second Class for Its Yellow Accelerator Program
Snap Inc. is now accepting applications for the second class of its Yellow accelerator program, which it introduced last May. The company will choose up to 10 companies to receive investments of...
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